Online Eid marketing- buyers’ confidence is growing on e-commerce site



Nazmul Hassan Sagar, Staff Correspondent, Barta24.com, Dhaka
ছবি: সংগৃহীত

ছবি: সংগৃহীত

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With Eid ahead, Ramadan is in its second week of all-out lockdown. As a result, all types of shopping malls are closed during general holidays. Although the markets for medicines and raw materials are open, many people do not want to go and buy the products themselves for fear of Corona infection. But with the month of Ramadan and Eid in mind, it doesn't work without some urgent marketing. E-commerce has raised hopes in such a complex situation in the life of the citizens.

The research shows that many people want to rely on e-commerce sites to do all kinds of shopping in this lockdown situation, considering the health protection. Many are also keeping an eye on online shops and e-commerce sites for Eid shopping.

One such buyer, Ivana Parveen, shared her experience with Barta24.com. This housewife from Agargaon area of the capital Dhaka always feels comfortable to buy the necessary products online. She told Barta24.com, "I like to avoid the crowds in a short time and always rely on online for shopping. With a few exceptions, my experience in this field is good. We order almost everything from clothes to household necessities online. In this situation, it has increased even more. This time I am thinking of doing Eid shopping online. Maybe all the shopping malls will open before Eid. However, I have decided to do Eid shopping online thinking about the health protection of children and other family members.

Shahrina Haque Adar, a working woman from the capital Badda, is experienced and accustomed to shopping online. If the shopping malls are not opened during Covid, she will do Eid shopping online this time. In this case, before Eid, you can buy products at attractive discounts on e-commerce sites, she told Barta24.com, "I see the advertisements of the products that come online all the time, I order if I like." It costs less time. Products are also available as per your demand. This time I have decided to do Eid shopping online for myself and my family. With Eid in mind, various sites offer great offers, I would like to take advantage of those offers. It will not cost extra money and there will be no health risk.

Ifad Raihan, a young employee, lives in Dhanmondi No. 15 area. She likes to buy all kinds of clothes of her choice online. She has already ordered her favorite clothes on an online e-commerce site for this year's Eid. She expressed hope that he will get it in time.

Sharifa Khatun Aktari, a housewife from Savar, buys many essential products online. However, noting that her interest in online shopping for Eid shopping is not very high, she said that it is true that e-commerce sites in the country have expanded considerably. However, these are not yet fully ready for full Eid shopping. In an important festival like Eid, if the buyer does not understand the right product at the right time due to the weakness of these institutions, then one has to go through an unpleasant and bad experience which is not desirable at all. There are many examples of our domestic e-commerce sites not delivering products on time. I have made such a decision considering them.

How ready is the e-commerce sector in Bangladesh in the light of various limitations, criticisms and customer demands? To know all this, Barta24.com spoke to Shomi Kaiser, President of E-Commerce Association of Bangladesh (E-CAB). She said, "Using the experience of last year's lockdown, this time our e-commerce sector is much more matured." After overcoming various obstacles in the beginning, this time e-commerce sites have taken various initiatives keeping in mind the convenience of the customers. Many e-commerce sites are delivering daily necessities to any part of Dhaka in a very short time in this lockdown. Moreover, from the 27th of this month, TCB will deliver daily necessities like rice, pulses or oil to the customers at fair prices. Meanwhile, fast delivery arrangements like delivery of medicines, fashion wear or electronics products to the customers within a limited time are also considered.

According to e-commerce sources, in the current Corona situation, shoppers are gradually becoming accustomed to online shopping. Those who have decided to shop at home during the corona period, they shop through e-commerce considering all aspects. Marketing culture has changed a lot due to the situation and people are inclined to shop online.

It is to be noted that according to one estimate, there are about one and a half thousand e-commerce firms in the country now. There are also about one lakh Facebook-based F-Commerce platforms. At least one lakh products are ordered and delivered on these platforms through huge amounts of transactions every day.

   

A remittance of 141 crore dollars came in 22 days



Staff Correspondent, Barta24.com, Dhaka
Photo: Collected

Photo: Collected

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In the first 22 days of this month of March, expatriates sent remittances of 141 crore 44 lakh dollars through legal channels and banking channels. According to this, an average of 6 crore 43 lakh dollars of remittances came to the country every day.

This information was revealed in the updated report of Bangladesh Bank on Sunday (March 24).

A review of the data showed that expatriates sent 141 crore 44 lakh 50 thousand dollars to the banks on the 22nd day of March. Of this, 18 crore 24 lakh 60 thousand dollars came through the state-owned banks.

Besides, 2 crore 15 lakh dollars came through specialized banks, 120 crore 47 lakh 80 thousand dollars through private banks and 57 lakh 10 thousand dollars through foreign sector banks.

According to the Central Bank, from March 16 to 22, expatriates sent 39 crore 54 lakh 70 thousand dollars to the country. From March 9 to 15, remittances of 50 crore 60 lakh 70 thousand dollars have arrived in the country. Besides, 51 crore 29 lakh 10 thousand dollars came from 1 to 8 March.

And last February, 216 crore 60 lakh dollars remittances came to the country which is the highest in the current financial year. 

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Market system must be freed from influence of invisible hand: FBCCI



Staff Correspondent, Barta24.com, Dhaka
Photo: Collected

Photo: Collected

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Business leaders have called for the supply chain to be freed from the influence of the invisible hand to stabilize commodity markets.

They agreed on this in the price monitoring committee coordination meeting of FBCCI at the FBCCI office in Motijheel on Sunday (March 24).

The meeting was presided over by FBCCI senior vice-president Md. Amin Helali. He said that common people often make harsh comments about the prices of goods. But most traders want to conduct their business transparently. All of us are getting a bad name because of a few people. It is important to get out of this situation. He commented that an ideal businessman can never become a black marketer.

The senior vice president of FBCCI Amin Helali urged the market committees to record the problems and obstacles in each market of the capital and submit them to FBCCI. He said that FBCCI will discuss the problems of traders at the highest level of the government.

Warning against traders who destabilize the supply chain, the FBCCI senior vice-president said that the supply chain must first be freed from the influence of the invisible hand to keep commodity prices within the reach of the masses. We will actively work to stop visible and invisible extortion in the markets.

The meeting was attended by retailers and wholesalers from different areas of the capital. At this time, vendors of different markets of the capital said that vendors with permanent licenses are not responsible for destabilizing the market. They also claim that those who buy and sell goods on the sidewalk or road by subsidizing various quarters are responsible for destabilizing the market.

Permanent licensed peddlers complain that when trucks loaded with goods enter the markets of Dhaka at night - the goods are exchanged 2 to 3 times while in the vehicle and the price increases. In this case, floating traders are largely responsible, but the government's market control agencies raid, jail and fine the permanent traders. And the temporary or floating traders disappear before the light of day. As a result, in all cases, the permanently licensed hawkers have to suffer the punishment.

It was informed in the meeting that the price monitoring committee of FBCCI will go to different markets of the capital and meet with the market committees in the next few weeks. At this time, Amin Helali urged the market committees to collectively move forward to solve the problem.

The meeting was attended by FBCCI director Hafez Haji Haroon-or-Rashid, Hafez Haji Mohammad Enayet Ullah, Azizul Haque, Kausar Ahmed, Md. Niaz Ali Chisti, Haji Alauddin, Md. Abul Hashem, Price Monitoring Committee members, market committee leaders and business leaders.

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Exim and Padma Bank are merging



Staff Correspondent, Barta24.com, Dhaka
Photo: Collected

Photo: Collected

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Private Padma Bank is going to merge with Exim Bank. In the meantime, Bangladesh Bank has also been informed about the merger of the two banks.

This decision was taken unanimously in the board meeting of Exim Bank on Thursday (March 14).

Chairman of Exim Bank Nazrul Islam Mazumder confirmed this to the media.

According to a director of Exim Bank, a decision has been taken to merge private Padma Bank with Exim Bank. Soon it will be sent to Bangladesh Bank for permission. It will come into force after the approval of the regulatory body.

The same information was also known from a related official of Padma Bank.

Earlier, Bangladesh Bank had said that weak banks would be allowed to voluntarily merge by December. Failing this, a final decision on them will be taken in March.

Recently, Bangladesh Bank published the Banks Health Index (BHI) and Heat Map. According to that report, Padma Bank is in the red zone and Exim Bank is in the yellow zone.

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Signing agreement of Global Islami Bank Plc with Bangladesh Bank



Staff Correspondent, Barta24.com, Dhaka
Signing agreement of Global Islami Bank Plc with Bangladesh Bank

Signing agreement of Global Islami Bank Plc with Bangladesh Bank

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Two agreements have been signed between Global Islami Bank PLC and Credit Guarantee Department of Bangladesh Bank. The agreement was signed to provide credit guarantee facilities to women entrepreneurs and the agricultural products processing sector with the aim of achieving the desired expansion of small scale industries, job creation and economic growth.

The agreement was signed on Tuesday (March 12) at Jahangir Alam Conference Hall of Bangladesh Bank, Head Office.

Under these two agreements, Global Islami Bank will be able to make unsecured investments in women entrepreneurs and agricultural products processing sector by taking the credit guarantee facility of Bangladesh Bank.

In the presence of Bangladesh Bank Deputy Governor Noorun Nahar and Executive Director Mohammad Jamal Uddin, Managing Director Syed Habib Hasnat on behalf of Global Islami Bank and Nahid Rahman, Director of Credit Guarantee Department on behalf of Bangladesh Bank signed the agreement. Global Islami Bank's Executive Vice President and Head of Investment Division SM Mizanur Rahman was also present on the occasion.

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